Kellogg's brought out their first Pop Tarts in America in 1964, and they've been a popular part of American breakfast time ever since! This one is for the chocolate chip cookie lovers out there! It has a delicious chocolate-flavored filling smack dab in the middle of a chocolate chip studded cookie crust drizzled with chocolatey icing. No wonder it's so popular! Ready to be popped in the toaster or microwave for a yummy treat in seconds.